Business to Business Marketing

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Business to Business Marketing

Business to Business Marketing is a comprehensive study of business
marketing management focusing on business, government and institutional
consumers.  This course will explore the opportunities and hurdles in
servicing these organizational markets.  Participating students will
emerge with an excellent foundation for coping with the complex marketing
problems facing the large or small enterprise.

[ Chapter 01 PPT ] [ Chapter 02 PPT ] [ Chapter 03 PPT ] [ Chapter 04 PPT ] [ Chapter 05 PPT ]

[ Chapter 08 PPT ] [ Chapter 11 PPT ] [ Chapter 13 PPT ] [ Chapter 14 PPT ] [ Chapter 15 PPT ]

[ BA 303 INNOVATION SESSION ] [ ba 303 Promo Plan c 16-18 ppt ] [ >>Syllabus ]

[ Home ] [ BA 206 ] [ BA 270 ] [ BA 295 ] [ BA 303 ] [ BA 315 ] [ BA 395 ]

Send mail to Lindell Phillip Chew with questions or comments about this web site.
Copyright © 1999 UM-St. Louis, School of Business, Community Service Center, Department of Marketing, Lindel Phillip Chew, Faculty/ Director
Last modified: January 25, 2000

Business to Business Marketing

Send mail to Lindell Phillip Chew with questions or comments about this web site. Copyright © 1999 UM-St. Louis, School of Business, Community Service Center, Department of Marketing, Lindel Phillip Chew, Faculty/ Director Last modified: January 25, 2000

Send mail to Lindell Phillip Chew with questions or comments about this web site.
Copyright © 1999 UM-St. Louis, School of Business, Community Service Center, Department of Marketing, Lindel Phillip Chew, Faculty/ Director
Last modified: January 25, 2000