Announcements -> For WEDNESDAY,, MAY 14TH......
CHAPTERS 2 & 3 PLUS ESTABLISH CHAPTER 4
WARNER LAMBERT CASE (PACKET 0NE)- We will view this case in class

Warner-Lambert.pdf (736.645 Kb)




Item EXAM ONE PACKET

BA3700 PACKET ONE




Item THE MARKETING ENVIRONMENT-CHAPTER TWO-plus Marketing Myopia
BA206 C2 EB MOD PPT.ppt (2.688 Mb)
WITH A LITTLE DRY RUB & MARKETING MYOPIA

Prepare for collection .....
Peview questions cpt 1-5 # 1-17 (SEE ASSIGNMENTS)

Item STEALTH-UNDERCOVER MARKETING
undercover.mov (0.293 Kb)
ARE YOU TWENTY SOMETHING?!
echoboomes.mov (0.293 Kb)
Watch this undercover marketing video.

Item